GTM Engineer, marketing (f/m/d)

About the Role

We created Apaleo to change the hospitality industry in a meaningful way. Our API-first property management platform empowers accommodation providers to design a technology stack that creates unique digital guest and staff experiences. At Apaleo, you'll find a diverse, international team united by a passion for learning and building - and we move fast. We're looking for a GTM Engineer, Marketing (f/m/d) to join our team in Munich, Germany. You won’t just use AI tools. You’ll help build the agentic layer that supports our GTM efforts: workflows and agents that take repeatable work off channel owners’ plates and make marketing measurably better at creating demand and influencing pipeline. You’ll build on what the team has already started, work side by side with channel owners, and measure every decision against one thing: commercial impact. Your mission Support channel owners with an agentic layer Contribute to the design of our agentic architecture and work toward the long-term vision: a two-way loop where learnings and signals trigger updates, so marketing shifts from reactive to continuously adaptive. Work with channel owners to build agentic workflows that take repeatable work off their plates they then can run and adapt without you Spot gaps along the way and close the ones that move pipeline Create the campaign intelligence behind it Build the campaign lifecycle framework: which signals predict demand at each stage, how content maps to pipeline progression, and what real-time performance tracking requires technically Automate the assembly work of pulling, structuring, and summarising performance data across channels, so channel owners can act on insight rather than chase it Help channel owners move campaign performance analysis from experiment to production, with pipeline contribution as the headline metric Improve the data foundation it all runs on Audit where marketing data lives today (HubSpot, Google Analytics, LinkedIn,

Requirements & Qualifications

• Strong problem solving foundations, knowledge of modern engineering practices, and interest in technology systems.

Perks & Benefits

• Official mentor support
• verified hiring timeline
• and career progression.